Building Your Dream Brand Using White Label Skin Care Products

“Building Your Dream Brand Using White Label Skin Care Products” is a collaborative post.

Are you familiar with pre-formulated skin care products? If you own a business dedicated to selling skin care products, you can let another company manufacture the goods. You can use pre-formulated skin care products as your own by adding a personal logo, packaging, and branding.

How a White Label Skin Care Works

Basically, a laboratory or manufacturer will create a line of ready-made skin care formulas for you. So, you will select the products that you want to be part of your merchandise. Then, you apply your brand’s name, logo, and custom packaging. Therefore, you are going to sell it under your brand without the need to develop the product from scratch.

This will be a cost-effective way to sell skin care products without having your own laboratory or R&D team. In addition, you can easily market your products because they are ready to sell almost immediately. Moreover, you can build a brand identity around your existing products.

How a Private Label Skin Care Works

Private label skin care is another option when you partner with a manufacturer for the purpose of creating skin care products that are custom-branded and often uniquely formulated for your own business. This is similar to white label, but a private label will give you more control over ingredients, packaging, and branding.

This is a different type of skin care labelling because it enables you to customise. Thus, you can adjust ingredients, fragrance, texture, and packaging. Moreover, there are exclusive formulas from many manufacturers that allow you to create products unique to your brand.

You may even sell it under your label with full ownership of the branding, which you can make your own brand name. This option offers brand exclusivity in which no one else is selling the exact same formula. It also offers you more control over your products because you can shape the way your products look, feel, and perform. This is also scalable, which is ideal if you want to grow into a recognisable skin care brand.

Nevertheless, they can be more expensive compared to white labels due to the custom development. Likewise, you will be required to make large orders with minimum order quantities. In addition, this will require longer development time in which formulating and testing can take months to finish.

Are you still stuck in the formulation stage? Perhaps it is time to jump right into building your dream brand by partnering with us today. Give us a call or visit our website to take a look at our extensive catalogue of white label skin care products to suit your needs.